Nixon - Graphic design, Cornwall
A team of dedicated people working together to create a refreshing and invigorating visitor experience.
The identity
Made up of several distinct and disparate venues, this family owned estate presented an exciting challenge to bring the various elements together under a common banner while avoiding a corporate feel. The strong sense of community among the large and varied workforce combined with the beautiful and peaceful surroundings at the heart of visitor offer provided the main parameters in defining the identity of this historic attraction.
Brand Mapping
We took a small team up to Somerleyton for a brand mapping exercise involving their entire workforce over three days which helped both us and them define their brand personality. Back at the studio, we were then able to use the results of this plus staff feedback forms to deliver a distinctive identity strongly confirming their place as a leading tourist destination in East Anglia.
Visitor Leaflet
Stationery
Signage
